In the very beginning Instagram were giving its users only a possibility of photo posting. It was the main concept of Instagram. Since that, the social media has grown up into a huge platform with many new features for its audience. Everyone who is a user of Instagram today knows about several types of the video posts that are available. First, Stories – 15-second length vertical video of 9:16 format with minimum resolution 600 x 1067. On the other hand, it’s possible to cut a long video into 15-secs parts and post them after on Stories.
The second type of a video post you can make on Instagram is an ordinary post into Feed. Its length should be a minute maximum of the following aspect ratios:
- 1:1 (square),
- 4: 5 (vertical),
- 9:1 (1080 x 566),
- 16:9 (landscape).
Inevitably, it may happen that a minute length isn’t enough for a video post you are going to make. For example, you would like to post a music video, a good tutorial of a high quality, a piece from your vlog or something else of the kind. To cut the video into pieces is not suitable because it won’t look neat and pleasant to watch. Thanks to IG developers, its users got an opportunity to post such long videos with IGTV addition. In order to use this feature, your videos must be in MP4 format and meet these requirements:
- from mobile devices – up to 15min length, and from a PC - up to 1 hour;
- It can be shown on full screen vertically (9:16) or horizontally (16:9);
- Frame rate must be at least 30fps with minimum 720p resolution;
- Videos up to 10 minutes in length can be up to 650 MB; longer videos can be up to 3.6 GB.
No matter, what length your video will be of, it’s needed to be edited basically at least. Depending on the sense and message of your future video post, you may online edit it with Pixiko. Our site gives you a set of tools for it. Make music clips; add subtitles to your tutorials, pieces from movies or news reports, or long video memes, while Pixiko will help with automatizing of some technical points to save your time. What’s more, here you are able to add music or any other soundtrack to your video, cut it, trim and fit to other social medias if it’s necessary.
IGTV format is OK for all the types of IG accounts: personal, creator or business. Finally, you don’t need to cut your ad or promo video into several parts, your brand may be presented only on Instagram, without Youtube. For those businesses who care about their time and effectiveness, IGTV is a must.
